Zak Brown

CEO of McLaren Racing & Leader in AI-Powered Motorsport Innovation, Driving Diversity & High-Performance Success

  • CEO of McLaren Racing & co-owner of United Autosports
  • Led McLaren to a standout 2024 Formula 1 season
  • Expert in business transformation, strategy & leadership
  • Advocate for diversity & inclusion in high-performance teams

Zak Brown is a highly accomplished leader in motorsports, currently serving as the CEO of McLaren Racing. With a passion for fostering inclusive, high-performance teams, Zak has become a respected figure in business and sport. His leadership style combines strategic innovation, risk-taking, and a commitment to diversity and inclusion, making him an in-demand keynote speaker on these topics.

Zak began his career as a professional racing driver, competing globally for ten years. His experience on the track gave him a unique perspective on teamwork, performance, and resilience. In 1995, he transitioned into the business side of motorsport, founding Just Marketing International (JMI), which became the world’s leading motorsport marketing agency. After JMI’s acquisition by Chime Sports Marketing, Zak continued his leadership journey, co-founding United Autosports in 2009. Since joining McLaren in 2016, Zak has played a pivotal role in the team’s resurgence in Formula 1, IndyCar, and Extreme E.

Under Zak’s leadership, McLaren Racing has become one of the most competitive teams in the sport. In 2024, McLaren enjoyed a standout season, with both drivers, Lando Norris and Oscar Piastri, securing their first Grand Prix victories. The team achieved an extraordinary 10 podium finishes in 12 races and positioned themselves as Red Bull’s closest competitors for the Constructors’ Championship. Zak’s entrepreneurial success extends beyond motorsport; his work with United Autosports and JMI has garnered widespread recognition, including a spot in the Sports Business Journal’s “Forty Under 40” Hall of Fame.

Zak Brown is a dynamic and engaging keynote speaker, drawing on his experiences to discuss leadership, business transformation, and high-pressure decision-making. He is also a passionate advocate for diversity and inclusion, having built multi-national, inclusive teams that thrive in competitive environments. Zak has spoken at globally renowned organisations such as Salesforce and Dell, inspiring audiences with his insights on leadership, teamwork, and embracing diversity to drive success.

To enquire about Zak Brown for your event or corporate function, simply contact us via agent@high-performance-speakers.com or call a booking agent on 0203 0070 319.